PulseAd Privacy Policy

PulseAd (hereinafter referred to as "the Company") complies with the Personal Information Protection Act and related laws to securely manage and protect users' personal information. This privacy policy outlines the procedures and standards for handling personal information to protect users' rights. This policy is effective as of December 31, 2024.

Article 1 (Purpose of Personal Information Collection and Use)

The Company collects and uses personal information for the following purposes. Collected personal information will not be used for purposes other than those specified below, and prior consent will be obtained if the purpose changes.

1. Membership Registration and Management: To confirm membership intent, verify identity, provide membership services, prevent fraudulent use, and send notifications.
2. Service Provision and Operation: To manage and optimize advertising campaigns, provide performance analysis reports, and distribute dashboards.
3. Customer Support: To respond to inquiries, handle complaints, and notify outcomes.
4. Billing and Payment: To invoice and process service usage fees.
5. Marketing and Promotion: To provide information about new services, events, and advertisements, as well as recommend customized services and products.

Article 2 (Items of Personal Information Collected and Retention Period)

1. Membership Registration and Service Use
   • Required items: Name, email, password, company name, position, contact information.
   • Retention period: Until membership withdrawal.
2. Advertising Campaign Management and Optimization
   • Collected items: Advertising account data, campaign performance data (impressions, clicks, conversions, etc.), customer segmentation data (age, gender, region, etc.).
   • Retention period: Up to 30 days after contract termination.
3. Billing
   • Collected items: Payment information (credit card, account details, business registration certificate, etc.).
   • Retention period: 5 years, in accordance with relevant laws.
4. Marketing and Personalized Advertising
   • Collected items: IP address, cookies, visit records, service usage records.
   • Retention period: Until consent is withdrawn.

Article 3 (Provision of Personal Information to Third Parties)

The Company does not provide users' personal information to third parties as a rule, except in the following cases:

1. When required by law or requested by public authorities for investigation purposes.
2. When the user has provided consent.

Article 4 (Delegation of Personal Information Processing)

Article 5 (Retention and Disposal of Personal Information)

1. Retention Period: The Company retains personal information for the duration required by laws and purposes of use and disposes of it without delay once the retention period ends.

2. Disposal Method: Electronic files are permanently deleted using irrecoverable methods, and paper documents are shredded or incinerated.

Article 6 (Rights of Users and How to Exercise Them)

Users may exercise the following rights regarding their personal information:

1. Request to view, correct, or delete personal information
2. Request to suspend processing
3. Withdraw consent

Article 7 (Measures to Ensure Security of Personal Information)

The Company takes the following measures to ensure the security of personal information:

• Administrative Measures: Minimizing the number of personnel handling personal information and conducting regular training.
• Technical Measures: Encrypting data, managing access permissions, and operating security systems.

Article 8 (Use of Cookies)

The Company uses cookies to provide personalized services. Users can refuse cookie storage, but some services may be restricted in that case.

Article 9 (Personal Information Protection Officer)

The Company has designated a Personal Information Protection Officer to manage and protect personal data.

• Officer: Yoon Geosung
• Contact: client@pulsead.io

Article 10 (Remedies for Infringement of Rights)

Users may contact the following institutions for assistance in case of infringement of personal information:

• Personal Information Infringement Report Center: 118
• Personal Information Dispute Mediation Committee: 1833-6972

Article 11 (Changes to the Privacy Policy)

This policy is effective as of December 31, 2024. Changes will be announced through the website.