Launch
Under $12K monthly managed Amazon ad spend.
Monthly base
$1,500/mo
All-in variable
8%
of managed ad spend
3% optimization + 5% hybrid ops
- Amazon Sponsored Ads
- Weekly performance brief
- Async Slack, 72hr SLA
Amazon ads run for you.
One monthly number.
In the first 30 days we connect Ads API access, audit the account, set guardrails, and start bid and budget moves. Month to month. No setup fee. Cancel with 30-day notice.
Month to monthNo setup fee30-day notice
First month after launch
Real Amazon seller account. Agents + a named PSM (Partner Success Manager) running the work — not a dashboard left for your team.
+41%
ROAS
−27%
CPC
+53%
Ad sales
Customer result. Outcomes vary by account, category, inventory, and market conditions.
Monthly fee
Fixed base + % of managed Amazon ad spend.
Core
$12K–$40K monthly managed Amazon ad spend.
Monthly base
$2,000/mo
All-in variable
7%
of managed ad spend
3% optimization + 4% hybrid ops
- Amazon Sponsored Ads
- Weekly performance brief
- Async Slack, 48hr SLA
Growth
$40K–$100K monthly managed Amazon ad spend.
Monthly base
$3,500/mo
All-in variable
6%
of managed ad spend
3% optimization + 3% hybrid ops
- Up to 3 channels
- Custom KPI dashboard + briefs
- Named PSM (Partner Success Manager), monthly check-in
Scale
$100K+ monthly managed Amazon ad spend.
Monthly base
$5,500/mo
All-in variable
6%
of managed ad spend
3% optimization + 3% hybrid ops
- Unlimited channels incl. Amazon DSP
- Executive dashboard + monthly QBR
- Dedicated PSM (Partner Success Manager) + ops analyst
Variable % applies only to Amazon Sponsored Ads + Amazon DSP Pulson manages. Month to month. No setup fee.
Calculator
Estimate your monthly fee in 10 seconds.
$
Tier
Growth
Base
$3,500
/mo fixed
Variable
$3,000
6% of spend
Total monthly fee
$6,500
13% effective
Expected ROAS
What Amazon sellers typically hit.
2.2x
Average client outcome
What a typical account targets after roughly two quarters on Pulson. This is the number we plan around.
Default shows the average. Tap or hover a point for the ramp and top band. Planning ranges, not guarantees.
Average result
2.2x ROAS
Average clients plan around 2.2x. Top performers reach 3–4x+.
Spend → sales
Where every ad dollar goes at 2.2x.
$53,500
4. Your net new revenue
$53,500 remains after media and Pulson at 2.2x ROAS.
Tap or hover each bar for the step. Math updates with your managed spend above.
Net new revenue with Pulson
$53,500
At $50,000 spend and 2.2x, the $6,500 fee is about 5.9% of attributed ad sales — not total company revenue.
Not profit. Excludes COGS, Amazon fees, refunds, and tax.
$50,000 managed spend · $6,500/mo fee · $53,500 net at 2.2x ROAS
Book a 30-min Amazon reviewHow you work with us
Standard is Hybrid. Full Managed if you want hands-off.
Hybrid keeps your approvals. Full Managed takes one primary goal — market share, ROAS, margin, or revenue — and runs the account against it.
Standard
Hybrid
You keep the wheel. We execute inside your guardrails. Base + 6–8% of managed spend.
- You approve big budget and bid moves
- Named PSM + weekly brief
- Light team time — reviews, not bid babysitting
Hands-off
Full Managed
One primary goal. We own the operating plan. Base + 9–13% of managed spend.
Market share
ROAS
Margin
Revenue
First 30 days
What actually happens after you sign.
A named PSM (Partner Success Manager) owns the plan. Agents handle the repeatable work inside your guardrails.
- 01
Connect access
Seller Central + Amazon Ads API. Read-only where we can; write where execution needs it.
- 02
Account audit
Structure, wasted spend, brand terms, inventory friction, and quick wins.
- 03
Guardrails + goals
Targets, approval thresholds, and what agents can change without a ping.
- 04
First moves
Bid, budget, and listing work starts — not a 90-day “strategy deck.”
- 05
Weekly brief
What changed, what’s next, and what needs your call. Cadence, not silence.
Why teams switch
Tools, agencies, or an Amazon operating system.
Software tools
Great charts. You still execute bids, budgets, and listing work every day.
Traditional agency
Human hours and slow cycles. Bigger spend often just means a bigger fee.
Pulson
Agents + a named PSM run the Amazon account inside your goals and guardrails.
FAQ
Seller questions, straight answers.
01
What does the percentage apply to?
Only managed Amazon ad spend: Amazon Sponsored Ads and Amazon DSP that Pulson operates. It does not apply to unmanaged channels, taxes, or a percentage of total company sales.
02
Who is this for / is there a minimum spend?
Built for Amazon sellers and brand operators roughly in the $25K–$150K monthly ad-spend band. Launch covers under $12K if you are earlier; Growth is where most teams start.
03
Do you need Seller Central and Ads API access?
Yes. We need Seller Central context and Amazon Ads API access to audit and execute. We request the minimum permissions needed to run the account safely.
04
How fast do first changes land?
After access is live: audit and guardrails in the first stretch of the month, then bid, budget, and listing moves. Not a 90-day strategy deck before execution.
05
Do you handle brand terms and defense campaigns?
Yes. Brand defense, competitor conquest where it makes sense, and category expansion sit inside the same operating plan with your PSM.
06
What if inventory is constrained?
We pace spend against stock and conversion risk. Thin inventory should not fund blind traffic. Your PSM flags SKUs that need supply before scale.
07
Can you work alongside our current agency during transition?
Yes. Many teams run a defined handoff window. We align scopes so bid owners are clear and you are not paying two teams to fight the same campaigns forever.
08
What is a PSM?
PSM means Partner Success Manager. Every engagement includes a named PSM who owns the account relationship, weekly operating brief, and escalation path alongside the agents.
09
Is it month to month? How do I cancel?
Month to month, no setup fee, 30-day notice. No annual lock unless you choose an optional annual commitment for a discount.
10
Hybrid vs Full Managed — short version?
Hybrid (standard): you keep approvals, base + 6–8%. Full Managed: you set one primary goal (market share, ROAS, margin, or revenue), we own the weekly cadence, base + 9–13%.
Next step
See it on your account.
Bring monthly Amazon ad spend and your category. We’ll show what we’d run differently and what the fee looks like.
We’ll email within 1 business day. No newsletter, no drip. No setup fee. Month to month. 30-day notice.